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Biba Apparels is an Indian fashion brand for women and girls founded by Meena Bindra in 1988 from her home in New Delhi India.It has more than 150 brand outlets and 225 multi-brand outlets. Biba recorded sales of INR 600 crore in 2014-15.
In 2002, BIBA tied up with Mukta Arts to replicate designer costumes from four of its movies
Taal, yaadein, pardes and badhai ho badhai, thus tapping the Merchandising movie memorabilia of the Indian market. you can get best discount on shopping at biba with biba coupons.
It made its first stint in Bollywood merchandising with its integration in Na tum Jaano Na Hum, followed by many others including blockbuster movies such as Devdas, Hulchal,